Newsletter on bioeconomic and social research on
Sustainability and Economics in Agriculture



Issue 2, September 1998

Editor: Dave Pannell, University of Western Australia, email David.Pannell@uwa.edu.au
SEA Project main funder: Grains Research and Development Corporation
Address of the SEA News web site:
http://www1.crcsalinity.com.au/newsletter/sea/

In This Issue

Editorial

In Brief
Adoption of innovations, and the Mallee Sustainable Farming Project.

Articles:
What can agricultural researchers do to encourage the adoption of sustainable farming systems?
Using individual-farm models for resource conservation problems: Positives and pitfalls
Why is adoption of sustainable farm practices slow?
Economics of crop/tree phase farming for dryland salinity management

Policy Forum:
Comments by Phil Price on sustainability, Landcare and regulation

Ideas and Lessons on Sustainability from Overseas:
Adoption of Organic Agriculture in Europe: Economic and Non-Economic Determinants

Regular Bits and Pieces
News and Coming Events - Overview of the SEA Project - People in the SEA Team - Publications available

Editorial

Response to the first issue of SEA News was very encouraging indeed. We seem to have tapped into an unmet need for a broadly-accessible forum on sustainability and economics in agriculture. Thanks very much for all the positive feedback. We hope you will find this issue just as interesting and useful. The articles again span a wide range of issues related to sustainable agriculture, including articles on bioeconomic modelling of land conservation practices and more on adoption of innovations in agriculture. There was a particular interest in the articles on adoption of innovations last issue, so we have responded with our own innovation, as outlined below - see "In Brief". This issue also contains several items contributed by people outside the SEA team. Please feel free to do this if you have comments or information you would like to circulate. A number of people forwarded the first issue to others who they thought would be interested. In fact it reached at least 650 people that we know of. This is great, but please also advise us of people you think should be subscribers so that we can add them to our mailing list.

In case you missed the last issue, SEA News is a newsletter canvassing issues related to sustainability and economics in agriculture. Our focus is on bioeconomic and social research results and their implications, but we will not constrain ourselves to this. Much of the research is from the SEA project, funded by Grains Research and Development Corporation. The main way to access SEA News is through email and the web site, but you can also elect to receive a hard copy of the newsletter by snail mail if you prefer - just let me know.

In Brief

Agricultural Extension and Adoption of Innovations. There was a particularly strong interest in the extension and adoption issues covered in SEA News #1. In response, we have established a new web page containing a range of UWA research papers in this area. They do not all focus on adoption of sustainable practices, but all have some relevance to this. Web page: http://www.general.uwa.edu.au/u/dpannell/adoppprs.htm

Mallee Sustainable Farming Project Inc. Marion Murphy wrote to tell us about this farmer-run project aimed at increasing the adoption and profitability of sustainable farming practices in the Mallee in South Australia, New South Wales and Victoria. Core research is being conducted to identify constraints to sustainable farming systems. Various crop rotations and tillage methods are being studied for their effect on: erosion, nutrition, soil and plant disease, yield and groundwater recharge. Please contact Marion for further details: marion.murphy@nre.vic.gov.au, telephone 03 50223077 or see this Web page: http://www.general.uwa.edu.au/u/dpannell/mallee.htm

Articles

What Can Agricultural Researchers do to Encourage the Adoption of Sustainable Farming Systems? by Sally Marsh

"Many of the "sustainable" farming practices that researchers expect farmers to accept do not fall easily into the categories of innovations that are readily adopted."

At a recent forum held in Perth, Sally Marsh presented an excellent talk on this subject to a large group of agricultural scientists. In this paper, based on the talk, she reviews and discusses the factors that have been shown to influence the adoption of agricultural innovations by farmers and suggests that there should be strong messages for agricultural researchers from this evidence. Many of the "sustainable" farming practices that researchers expect farmers to accept do not fall easily into the categories of innovations that are readily adopted. There are real difficulties in demonstrating both the effectiveness and profitability of conservation practices, which make the adoption of sustainable farming systems slow. Addressing these difficulties will require innovative approaches by researchers and extension practitioners. Sally suggests ways we can start overcoming the problems: by understanding and using the principles underlying adoption theory, by embracing a more participatory approach to research that actively involves farmers in the research process, by working constructively with farmers’ ‘solutions’, and by broadening the research approach taken by biological scientists through better liaison with economists, sociologists and psychologists.
For the full article, see this web page:
http://www.general.uwa.edu.au/u/dpannell/dpap987f.htm (44K)

Using Individual-Farm Models for Resource Conservation Problems: Positives and Pitfalls. by Dave Pannell

"It has mistakenly been concluded by some that economic decision models at the individual-farm level have little or no contribution to make to evaluation of resource conservation issues."

In September Dave Pannell spoke on this topic to economists at NSW Agriculture, Orange. He started with the observation that resource conservation issues are widely held to be larger in scope than individual farms. Partly as a consequence of this, there has been an increasing emphasis on catchments and groups of farmers in agricultural extension. For these reasons, it has mistakenly been concluded by some that economic decision models at the individual-farm level have little or no contribution to make to evaluation of resource conservation issues. There are several reasons why this is not true. (a) Notwithstanding the reality of catchment processes (especially water-related) beyond farm boundaries, and the undoubted value of group-based extension, final decision making still rests with individual farmers. For resource conservation practices, as for others, private financial considerations are key drivers of management decisions. Individual farm models provide useful information about economic incentives facing farmers. (b) Even where the model is used to provide direct support to decision makers who are concerned with aggregate rather than individual effects, individual farm models can contribute in a number of ways. These include providing information about the costs of reducing land degradation, and the likely responses of farmers to potential policies. (c) For several major land conservation issues, the central concerns are not with spillover effects, but with poor decision making due to poor information. In these cases, individual farm models are perfectly appropriate. (d) Even where externalities exist, they do not necessarily lead to market failure. There are reasons why the optimal farming strategy from a private farmer’s perspective may still correspond to the socially optimal strategy, and these reasons are likely to apply in practice, at least in some cases. The various potential uses and contributions of individual farm models are outlined and illustrated with examples. However, it is important to recognise the broader context within which individual farms sit and that this context places limitations on the generality of results from individual-farm models.
For the full article, see this web page:
http://www.general.uwa.edu.au/u/dpannell/dpap9809f.htm (71K)

Why is Adoption of Sustainable Farm Practices Slow? by Dave Pannell

"The efficiency of Landcare could be improved substantially if efforts were made to identify these limits and operate within them."

National Landcare Coordinator, Lachlan Polkinghorne, organised a workshop in Geelong, Victoria on "Profitable and Sustainable Farming Systems" in July. He invited Dave Pannell to speak on the subject of the "Adoption of sustainable farming practices" article from SEA News #1. This was Dave's starting point but he went further into the question of why adoption of sustainable farm practices is often slow or low. There is actually a range of factors that may contribute to the problem in particular situations, including: a lack of profitable options, negative spillover affects from one farmer to another ("externalities"), high "transaction costs" involved in negotiations between farmers and non-farmers or among farmers, uncertainty about the available farming options, the great difficulty and low value of conducting small-scale trials to test some of the options. Then addressing the question of how Landcare extension can best contribute, Dave argues that there are limits to the circumstances where extension can be effective, and that the efficiency of Landcare could be improved substantially if efforts were made to identify these limits and operate within them. Outside these limits, other approaches such as R&D or regulation may be used alone, or they may help to change the nature of the adoption problem such that extension can become effective. Of the factors in the last section, extension appears to have a very limited potential to reduce the problems of lack of profitable options, externalities and long time scales. This is not a criticism of Landcare, just a recognition that different tools have different uses. Landcare should therefore focus on: identifying winners (from the farmer's perspective), seeking innovative ways to help farmers reduce uncertainty about their options, raising awareness, promoting stewardship, helping farmers develop their skills in new areas, and promoting so-called "social capital" or "social infrastructure".
For the full article, see this web page:
http://www.general.uwa.edu.au/u/dpannell/dpap988f.htm (59K)

Economics of Crop/Tree Phase Farming for Dryland Salinity Management. by Steven Schilizzi

"The study suggests that it should pay for government to promote ‘green’ (that is, lower) interest rates on loans for rehabilitation investments."

Together with Ute Mueller and Tuyêt Tran of Edith Cowan University, I have been investigating the economics of a novel strategy for managing dryland salinity. The strategy involves rotating between phases of cropping, during which salinity worsens, and phases of tree plantations, during which the land is rehabilitated. The geographical setting is the Western Australian wheatbelt. The type of trees referred to are oil mallees, as presently being researched by CALM. The problem is that crop yields and farm profits fall over time as land goes saline, but that rehabilitation with trees is less profitable in the short run than cropping. Farmers must then balance out short term and long term profits. The relative weighting given to short term versus long term benefits is captured by discounting, which factors in the farmer’s value of time. We investigate total farm profits over a 100 year time span and the preferred duration of cropping and rehabilitation phases. The outcomes are very sensitive to farmers’ discount rates and to the rate at which the watertable rises or falls. Though still preliminary, the study suggests that it should pay for government to promote ‘green’ (that is, lower) interest rates on loans for rehabilitation investments and to facilitate tree plantations by farmers by increasing the value of trees through end-product and market developments.
For the full article, see this web page:
http://www.general.uwa.edu.au/u/dpannell/dpap9810f.htm (28K)

Policy Forum

We welcome reactions to articles in SEA News, or on topical relevant issues. Phil Price of Land and Water Resources Research and Development Corporation provided the following reactions to our first issue.

Comments on sustainability, Landcare and regulation

The topics of sustainability, extension and the role of the landcare movement, etc., are mentioned several times in SEA News #1. I would like to suggest that we have not as a community yet really focused on the key issues in sustainability and sustainable agriculture, and that the landcare movement, while it has been very successful at raising awareness, also runs the risk of dealing with the symptoms rather than the causes of unsustainability. I would like to suggest further that all of the current agricultural systems in Australia, at least in the south of the country, are unsustainable in ecological terms and are not likely to ever be sustainable, no matter how much we fiddle around the edges. The central issue, as has been outlined by Ted Lefroy and others, is that current cropping and pasture systems are unable to make full use of rainfall over the year, and consequently leak water (and nutrients, salt, DOC etc) when compared with the natural ecosystems that they have replaced. This suggests that if our goal is ecological sustainability, we need to change our thinking in order to take the environment (and particularly its water availability) as a given, and to redesign plants and agricultural systems to fit in with the environment rather than the other way around. It also suggests that the current focus of landcare, for example on planting strips of trees to reduce salinity when the surrounding 100 ha paddock contains plants incapable of using the water available, is not likely to be effective in the long run.

The second item I wish to raise concerns the paper on "Adoption of Sustainable Farming Practices – Social and Economic Challenges". The newsletter summary lists four important challenges, but they seem to be based on an assumption that sustainable agriculture and changes in farming practice are purely voluntary. While there may be benefits in such a system, and it is probably the preferred route for most farmers, an examination of the context of agriculture in the northern hemisphere (and closer to home in the Murray-Darling Basin, for example) suggests that voluntary action will not be the sole, and perhaps not even the main, driver. In addition to farmers’ own needs and perceptions, farming practice will also be driven to some extent by the expectations of the Australian community that farmers will manage the nation’s natural resources in a sustainable manner, and by the requirements of processing industries and export markets for some way of assessing the environmental soundness of production systems and their products. If Australian agriculture moves along this track, then legislation and regulation governing the use and health of natural resources, together with industry-based environmental management systems, codes of practice, audits and so on, will provide an important part of the context within which individual farmers make their decisions.

For Phil Price's full comments and a brief response by Dave Pannell, see Web page: http://www.general.uwa.edu.au/u/dpannell/forum2.htm

Ideas and Lessons on Sustainability from Overseas

To help us think laterally about the problems we face in Australia, we include an example from overseas in each issue of SEA News. This article is courtesy of Michael Burton, recently appointed as Associate Professor in Agricultural and Resource Economics, University of Western Australia.

Adoption of Organic Agriculture in Europe: Economic and Non-Economic Determinants

Many "alternative" approaches to agricultural production have been established in response to problems associated with conventional, intensive farming. What motivates producers to adopt these more sustainable techniques? This is the central focus of a study which has been recently completed by researchers based at the University of Manchester, UK. Using farm survey data specifically collected for this study in the UK, Spain and Brazil, we have investigated the economic and non-economic factors which determine horticultural producers’ choice of agricultural technology, with a specific focus on the decision to adopt organic techniques.

A key finding is that the timing of the decision to adopt organic farming methods is affected by different factors than the eventual level of adoption. For example, in the UK managers of smaller holdings are more likely to convert to organic practices, but farm size per se does not explain the timing of that decision.

The attitudes and opinions of the organic farmers in Spain and the UK were quite different from their conventional counterparts, while in Brazil these differences were minimal. In the UK and Spain attitudes and beliefs were found to be crucial, whilst in Brazil this was not the case. Only in the UK was gender significant, but here it exerted a powerful effect. The evidence points to non-economic factors having a primary role in the adoption decision in the European samples, but not in Brazil.

For the full article, see this web page: http://www.general.uwa.edu.au/u/dpannell/seaos2.htm

Regular Bits and Pieces

Overview of the SEA Project

This project has a strong integrative focus, bringing together several sustainability issues and considering their biological, physical and economic implications at the whole-farm level. The main issues being researched in the project are soil salinisation, soil acidification, management of herbicide-resistant weeds, farmer adoption of sustainable practices and the economics of monitoring sustainability indicators. Main funding: Grains Research & Development Corporation. Commencement: 01-Aug-97 Completion: 30-Jun-02

People in the SEA Team

Direct collaborators in Western Australia - Economists: Martin Chopping (Department of Environmental Protection), Gavin White (Campbell White and Associates), Simone Blennerhassett (Agriculture Western Australia), Amir Abadi, Anne Bennett (University of Western Australia), Vanessa Stewart (CLIMA). Bio-physical scientists: Don McFarlane, Bill Porter, Chris Gazey, David Bowran, Dan Carter and Rob Hetherington (Agriculture Western Australia), Steve Powles, David Jasper (University of Western Australia), Norm Campbell, Tom Hatton + team (CSIRO).

Publications available

As well as the articles summarised in this Newsletter, the SEA Project has a range of publications which we invite you to read. A list is shown at the following web page address. You can view and print many of the papers directly in your browser. For others you are interested in, contact David Pannell to ask for a copy.
Web page: http://www.general.uwa.edu.au/u/dpannell/seapprs.htm

We also have a page with papers that focus on agricultural extension, and adoption and diffusion of innovations in agriculture: Web page: http://www.general.uwa.edu.au/u/dpannell/adoppprs.htm

Other issues of SEA News

Issue #1, May 1998
Issue #2, September 1998
Issue #3, February 1999
Issue #4, June 1999
Issue #5, November 1999
Issue #6, April 2000
Issue #7, July 2000
Issue #8, December 2000
Issue #9, June 2001
Issue #10, September 2001
Issue #11, December 2001
Issue #12, September 2002
Issue #13, September 2002
Index

Copyright note: Some articles in SEA news have subsequently been submitted for publication in journals or books. SEA News contains pre-publication versions of these articles. They have not been subject to peer review, and copyright rests with the authors. When an article is formally published, the version on the SEA News web site is not updated to the published version, as this would violate copyright. However, the citation shown on the web page is updated to allow readers to identify the published version. Readers are encouraged to make use of the material present on the web site, provided that its source is acknowledged. Readers who wish to make direct quotes from an article in SEA News should not attribute the quote to a more formal (e.g. journal) published version of the paper without checking the published version, since the quote may have been alterred or even omitted from the published version.

If you have any comments about SEA News or wish to make additions or deletions to our mailing list, contact David.Pannell@uwa.edu.au


The SEA Project acknowledges support from

Grains Research and
Development Corporation

Copyright © David J. Pannell, 1998
Last revised: June 10, 2004.